Amazon in the Regrade
Seattle, WA, USA
Once only a household name to consumers in China, Tencent is now a major player in international e-commerce and web technology. The architecture of its new headquarters reflects the company's rising international influence, its networked culture and the interconnectivity of the web. The linked configuration activates movement and exchange within the workplace, creating horizontal “streetscapes” and vertical connections. The expansion was designed to provide space for 12,000 employees and nearly quadruple the size of Tencent’s current workplace real estate portfolio.
Energy strategies reduce consumption and carbon emissions by 40% over a typical office tower. In addition, the slight rotation of the towers and their offset heights capture the site’s prevailing winds, ventilating the atria while minimizing exposure to direct sun. To control glare and heat-gain, the curtain wall incorporates a modular shading system that varies according to the degree of sun exposure.
MIPIM Asia Gold Award, Best Chinese Futura Mega Project
Designboom, “NBBJ connects shenzhen towers with skybridges to form tencent’s global HQ,” April 12, 2018
Dezeen, “NBBJ completes ‘vertical campus’ for Tencent's headquarters in Shenzhen,” April 12, 2018
The Los Angeles Times, “China Internet giant Tencent building audacious new headquarters,” March 13, 2014
Fast Company, “A Suburban Tech Campus In The Sky,” January 22, 2014
Wired, “Architects Invent the Future of Work,” January 17, 2014
WSJ, “Booming Tech Sector Redraws the Map,” January 7, 2014
Economic Observer, “NBBJ’s Business in China,” September 2013