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NBBJ Designs Interactive Installation at 100% Design, London

NBBJ Designs Interactive Installation at 100% Design, London

100% Design, Earls Court, London 17-20 September, 2014

At this year's 100% Design — the UK's largest design event — NBBJ will showcase iAlter, an interactive installation designed as a hub space for the work environment. Inspired by the simplicity of kinetic sculpture and the complexity of computer-generated design algorithms, iAlter flexes in response to the flow of people and gently encourages serendipitous encounters. The hub is designed to hover above the main exhibition hall like a cloud, offering a space for networking and a place to rest, while highlighting the necessity for similar spaces in the modern office environment.

In addition to the installation, NBBJ Partner Ryan Mullenix will join a panel discussion where he will talk about how NBBJ uses computational design and data on projects to explore ideas and generate unexpected design options alongside the traditional design process.